Pebble Beach Scholars Program

Leadership in sustainable hospitality begins here.

Pebble Beach Scholars

Pioneering the Future of Hospitality

The Pebble Beach Scholars Program at Cal State Monterey Bay offers a competitive, experience-rich pathway for students preparing for careers in hospitality and tourism. Anchored in sustainability, innovation and leadership, the program integrates academic excellence with applied learning and industry engagement.

A Program with Purpose

At the core of the program is CSUMB’s Bachelor of Science in Sustainable Hospitality Management, which emphasizes ethical leadership, responsible business practices, and creative problem-solving. Scholars also complete a certification in sustainable tourism through the Global Sustainable Tourism Council, an internationally recognized credential aligned with the United Nations Sustainable Development Goals.

Two students walking outside on both sides of the director as the director speaks to them.

Immersive Learning and Support

The program includes a $5,000 annual scholarship (renewable for up to four years) and a specialized internship at Pebble Beach, where scholars complete 500 hours of professional training each year. After graduation, participants in the Pebble Beach Team Leader program may access university housing at reduced rates for up to 18 months.

Beyond financial and experiential support, scholars benefit from faculty mentorship, career coaching and leadership development. Priority registration and early access to academic advising help students stay on track for graduation. Scholars also join a vibrant community of peers and professionals committed to advancing sustainable hospitality.

An Exceptional Faculty of Scholars and Experts

Students benefit from personalized instruction, guidance, and mentorship from acclaimed faculty and accomplished industry leaders. Our faculty have earned the highest degrees in their fields and have worked with elite names and brands in the hospitality and tourism industry, including The Walt Disney Company, Hilton Hotels & Resorts, Pebble Beach Company, the U.S. Women’s Open and the renowned Monterey Bay Aquarium.

And they are on the cutting-edge of research and emerging trends that continue to shape sustainable hospitality and tourism into the future.

Two students sitting at the

Join the Next Cohort

Applications are open October 1 and close February 1 for fall entry. Students admitted to Cal State Monterey Bay may apply at any point during the application window. Those who apply after the deadline will be reviewed on a space-available basis through March 31.

Apply Now

 

Certification and Career Pathways

Graduates leave the program with both a degree and a global credential. The Global Sustainable Tourism Council certificate in sustainable tourism equips scholars with practical tools to navigate a complex industry, and reinforces their readiness to lead in environmentally and socially responsible ways.

The program prepares students for a wide range of roles, ranging from hotel management and event planning to tourism policy and destination marketing. Alumni have launched careers with Pebble Beach Resorts, Hilton Hotels & Resorts, See Monterey, the Walt Disney Company, the Monterey Bay Aquarium and Four Seasons Hotels & Resorts, among others.

Program Requirements

Pebble Beach Scholars are selected by a committee of Cal State Monterey Bay faculty and hospitality industry leaders who seek candidates with strong academic records, leadership potential and a passion for the field. Scholars are expected to maintain high standards and serve as representatives of both Cal State Monterey Bay and the Pebble Beach Company.

To be considered for the program, applicants should:

  • Have a minimum 3.0 GPA in high school (for first-year applicants) or college (for transfer applicants)
  • Demonstrate leadership experience or clear potential to lead
  • Show enthusiasm for a career in hospitality and tourism
  • Actively represent the values of the program through academic and professional engagement

Successful candidates are dedicated to excellence, service and innovation in the hospitality industry.

Meet Our Faculty

One of the hallmarks of the Pebble Beach Scholars Program is our faculty of knowledgeable, supportive experts who take pride in serving as engaged mentors to their students.

Paige P. Viren has over 13 years of expertise as a travel consultant. Holding a PhD in Parks, Recreation and Tourism Resources, Viren has dedicated her career to studying consumer behavior in the realm of tourism.

Her research interests span a wide spectrum, including the dynamic fields of adventure travel, ecotourism and sustainable community-based tourism development.

As executive director, Viren brings a wealth of knowledge and passion to our team and her mission is to educate and inspire the next generation of hospitality and tourism professionals.

Angel González has an extensive background in hospitality management. He is a graduate of the renowned Culinary Institute of America.

His impressive professional history includes working for such organizations as Hilton Hotels & Resorts and the Walt Disney World Company. As a National Restaurant Association Certified Trainer, González is committed to advancing the skills and knowledge of hospitality professionals.

His research interests include hospitality operations, strategic management, human resources and gastronomy, reflecting a comprehensive understanding of the multifaceted world of hospitality.

González brings a wealth of experience and a passion for education to the academic realm as he works to shape future leaders of the hospitality industry.

Alexis Lee’s unique blend of experiences has shaped her academic journey. Hailing from South Korea, Lee initially honed her skills as a barista manager and barista exam judge, gaining valuable insights into the hospitality industry.

Armed with a passion for creating supportive and inclusive environments, she pursued and earned a PhD in Hospitality and Tourism Management. Lee's research interests span a wide spectrum, including organizational behavior in the hospitality industry, operations management, food and beverage management, and sustainable work environments.

With a dedication to fostering positive change in the academic and professional realms, she brings a wealth of practical and academic knowledge to her role, enriching the learning experience for her students.

Natalia Hurley is director of Programs and Guest Experience at the renowned Monterey Bay Aquarium and adjunct lecturer for the program.

With a solid foundation in hotel and restaurants, Natalia brings broad experience to her role. Holding a master’s degree in nonprofit leadership and management, Hurley's passion lies in the intersection of sustainable business operations, sustainable destination management, multicultural interpretation and conservation communications.

Her diverse background and research interests make her a valuable asset to the aquarium's commitment to environmental stewardship and immersive guest experiences, and to the teaching of those same principles at CSUMB.

Gretchen Melvin is a dynamic professional, currently serving as the special events manager for Pebble Beach Company and an adjunct Lecturer for the program.

In her role, she spearheads the Special Events Management Team  Internship Program, leveraging her extensive expertise in organizing and executing premier events. A proud alumna of UC Davis with a bachelor’s degree  in international relations, Gretchen's impeccable skills and experiences have proven invaluable to our students.

Notably, she served as the chair for the historic U.S. Women's Open 2023 Volunteer Hospitality, showcasing her commitment to excellence in event management.

With a passion for creating memorable experiences, Gretchen continues to be a driving force in the field, inspiring the next generation of event professionals.

Frequently Asked Questions

I’m having trouble with the application. Who can I contact?

Feel free to send us an email or live chat with us during standard business hours. 

I have already received my admission decision from California State University, Monterey Bay. Can I still apply?

Congrats! Yes, you can still submit the application. Do note the deadline of March 31.

The scholar application deadline has passed. Can I still apply?

Yes, all students who apply after the deadline will be reviewed on a space-available basis. Note: You will be notified and get a decision only when space is available. No other notifications/status updates will be sent. 

Is the program available to any student? 

Unfortunately, you have to be a part of the sustainable hospitality & tourism management program to be able to apply.

What department would I be placed in?

Students have been placed in various departments across The Lodge and The Inn at Spanish Bay. Some departments include Roy's Restaurant at Pebble Beach, Guest Services, Front Desk, Housekeeping, The Visitors Center, Retail Shops and Culinary. 

A student sitting at a desk smiling at the camera while she has her computer open on the desk.

Questions? We’re Here to Help.

Feel free to contact us with any questions you may have about CSUMB’s Pebble Beach Scholars Program.

Pebble Beach Scholars Program

Apply from October 1 to February 1 for entry in the following Fall.

Contact Us

To learn more about the Scholars Program, contact us at: